Tahta Kaplan

Uber: A disruptive service that is a location-based app that makes hiring an on-demand private driver easily.

Tinder: A mobile app that makes dating (mating ) easily, with a left right swipe. Swipe Right to Like someone, Swipe Left to pass. If someone likes you back, It’s a Match! Yey date/mate time.

There is also a trending terminology word called Uberization, “We will be Uber for X” It means The conversion of existing jobs and services into discrete tasks that can be requested on-demand; the adoption of the business model used by the taxi service Uber.

Uberization is something firms would like to apply their process.

Though I believe some processes become Tinder for X on the way.

Take hiring process for example. It is like right or left swipe. There is a picture for potential match and HR people do right or left swipe them. So they move to the next match.

Tahta Kaplan